Established in 1991, Massive is a professional, multi-generational physical ensemble company, creating new theatre with emerging and professional artists, directors, writers and creatives.  Our work comes from real stories, reflecting the rich diversity of Aotearoa.  Through access to free workshops and ongoing mentoring/training, artists are able to become a part of the company from age fourteen and stay with us throughout their professional career.

Massive is a pathway, a whānau and a way to create excellent theatre.

The Kaiwhakahaere Whakatairanga -Marketing and Development Manager is responsible for the management and delivery of Massive Company’s Marketing Strategy and Fundraising and Development activities.  This role works as part of a small but mighty tīma to ensure that all marketing and fundraising / development activities are carried out appropriate to the Company’s brand and Kaupapa, and within agreed budgets and timeframes.

Key leadership, marketing and fundraising areas of focus for the role: 

• Oversee and manage all marketing and fundraising activity
• Working with the GM to set and deliver on appropriate annual marketing and fundraising budgets 
• Managing relationships with patrons, sponsors, supporters and stakeholders

Key Accountabilities for Marketing and Brand:

• Manage and deliver to Massive Theatre Company’s Marketing Strategy and Marketing Strategy Work Plan across all company activity, including brand visibility, targeted public engagement towards company events and activities, fundraising and revenue generation activity, any ticketed events (shows)
• Ensure that Massive Theatre Company’s brand strategy is clear, robust and integrated into all company activity and communications
• Develop and maintain guiding documents for Massive Theatre Company brand / tone / kaupapa
• Oversee the implementation of the Massive digital strategy
• Oversee the company CRM and CRM communications platform

Key Accountabilities for Development and Fundraising:

• Create, deliver and regularly review a strong fundraising message profile based on Massive’s strategy, Kaupapa and overall brand and marketing guidelines
• Implement and manage Massive Theatre Company’s donations programme (via Donorbox)
• Develop and implement fundraising initiatives and campaigns to meet fundraising targets
• Create pitch documents for potential sponsors / donors as required 
• Identify new opportunities for revenue generation and for the diversification of Massive’s revenue streams

Experience and Attributes:

• Exceptional people skills with the ability to work within a team and independently when necessary 
• Excellent verbal and written communication skills
• Experience with CRMs and CRM communication systems 
• Knowledge and experience working on digital channels (Facebook, Instagram, Tik Tok, Canva)
• Knowledge of Google Analytics / GA4
• Experience managing brand strategy and marketing campaigns across a wide range of media, marketing channels and for varied audiences
• Stakeholder management and relationship-building skills
• Experience in analysing data/results and being pro-active/re-active with information
• Fundraising / donor management experience
• Must be a NZ citizen, NZ permanent resident or hold a valid NZ work permit

Link to Massive's website and Kaupapa:  https://www.massivecompany.co.nz/about-massive-company

This role is a 30 hour/week contract role starting at $60,480 gross annual (equiv $80,640 FTE).

To Apply:  Please send your CV and cover letter to Carrie Rae Cunningham, Massive's General Manager, at carrierae@massivecompany.co.nz.  If you have any questions, you can also ring on 021 114 2679.  We look forward to hearing from you!  Ngā mihi mahana.