International programming costs for TVNZ going up and up
04 Oct 2006
The changing television environment of "increasingly intense free-to air" competition makes viewing Kiwi-made good financial sense. TVNZ has in the last year spent around $19 million more for…
The changing television environment of "increasingly intense free-to air" competition makes viewing Kiwi-made good financial sense. TVNZ has in the last year spent around $19 million more for screening rights for top-rating American shows Lost, Scrubs and Desperate Housewives, as Sky TV's Prime enters the bidding war. Supporting local productions is vital to attract advertising revenue to local content and keep our channels viable. Prime time hurts TVNZ