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Postcards from New Zealand

Auckland Festival of Photography series strengthens national visual identity


A YouTube channel promoting photography and cultural identity is being presented by the Auckland Festival of Photography (AFP).  Launching this Thursday 1 July, Postcards from New Zealand includes work, artist talks and webinars by New Zealand photographers including this week’s featured work by Josie Gritten, Palo Markovič, Tatsiana Chypsanava.

Postcards from New Zealand features new material and selected elements of AFP's June festival. The channel provides national and international audiences access to digital content promoting identity and connection in a Covid-19 environment.

Postcards from New Zealand offers a pathway for New Zealand based photographers to participate remotely from around the country, including, this year, contributing photographers based in Northland, Auckland, Waikato, Nelson, Wanaka, Hawkes Bay and Christchurch.

The Auckland Festival of Photography serves as a hybrid hub for the New Zealand photography scene each June. 2021 is the second time AFP has delivered a national programme on a YouTube channel available 24 hours a day, anywhere in the world.

"We launched the channel in 2020 as an innovative solution to Covid-19 impacting on the staging of a conventional festival,” says AFP director Julia Durkin. “Its success demonstrated the value of adding the channel to our annual programme”. “AFP sees this second national online programme as a counter to alienation and disconnection, part of the recovery from Covid 19 impacts. The series is part of our strategic outcomes to develop Covid 19 resilience, contribute to the nation’s cultural recovery, and is proof that we are investing in New Zealand photography at a critical time as we move into the recovery phase of COVID-19.”

Producer Leesa Tilley and editor, composer and musician Adrian Stuckey from AgentX have collaborated to deliver this year’s series of work.  “We are enjoying working with such talented photographers and blending their stunning visual art with Adrian’s versatile music composition skills for this year’s programme.  I’m pleased to be working on producing this show for the second year, outside some of the lockdown limitations of 2020” said Leesa Tilley

In tandem with this, from July 2021 the Festival Trust will start a new climate change ethic for every participating artist’s ‘Postcard’ profile (all made without paper based artworks) the Festival Trust will gift one native tree to be planted in the country, dovetailing our ‘Postcards” series to help environmental sustainability and nurture the landscape that so many photographers have found inspiring and to encourage new ethically motivated cultural audiences.

Postcards from New Zealand

What significance does a single image have in visual culture? The postcard, that old redoubt of tourists in need of a memento to send back home, doesn’t play an active role in contemporary aesthetics any more. In this post Covid lockdown world, few of us travel far.  Most images are viewed on a screen, with Instagram, Tumblir, Twitter, Facebook and Snapchat home to countless images. AFP's Postcards from New Zealand online programme engages audiences in ways that recognise how much of today’s visual image culture is expressed.  It aims to strengthen national visual identity, improve opportunities for artists and creative sector employment, and support visual literacy online.

*Above image by Josie Gritten – out Thursday 1 July on

Thanks to Creative New Zealand.


Further information: 

For more information and interview opportunities, contact: 

Victor van Wetering, media liaison, AFP

Leesa Tilley, producer, Postcards From New Zealand, AFP / AgentX,

Written by

Auckland Festival of Photography Trust

1 Jul 2021

Interests Auckland Festival of Photography is NZ's premium international photographic festival, providing a diverse and inclusive platform, for the exchange of ideas, artistic expression, and engagement with photography and visual culture.